It’s About Finishing…
We hear it all too often in the business world, “There are winners, and there are losers.” However, I beg to differ…
I struggle with the concept of businesses winning and losing for 2 reasons:
1) Looking at business in a win/lose light actually hinders a company’s mindset.
They begin to focus on scarcity rather than abundance. What do I mean by that? Well it’s derived from an old proverb that states “your thoughts become your actions.” If you constantly think of how well your competitors are doing; how much you need to improve; how much market share you need to get; you are mostly focusing on what’s not there in your business. However, if you focus on creativity, abundance, giving greater value to your customer, opportunities (even in a bad economy), happy employees, good working relationships with suppliers, growing net worth and life worth, you begin to focus on what can be there.
2) When someone wins it automatically implies someone loses.
This leads to companies focusing so much on ‘beating’ their competitors, that they fail to focus on the value they’re offering. In a world that only used Microsoft Windows, Apple decided to go against the status quo and promote an unfamiliar operating system. In the end, did either of them really ‘lose’? Or how about Google, they’ve already ‘won’ so why do they keep expanding? It’s simple, they’re not finished yet.
In my opinion, business is less about winning and more about finishing. It is about setting goals, and achieving them. It’s about giving the best experience for your employees and your customers. It’s about capitalizing on opportunities and seeing them through. It’s about giving it everything you have to make it to the end that you so determine. If you do all that, how can you not ‘win’?
At BOSS we live this concept by creating meaningful connections, solutions, and opportunities. We know that the sum is greater than it’s parts and that when businesses come together in a win-win situation, extraordinary things can happen. But not only do we know this, we see it day in and day out with our members. Whether it’s a conversation that leads to synergy or a BOSS event meeting that leads to sales, business owners all over the GTA are beginning to realize the power of collaborating to finish, rather than competing to win. Every business we interact with is given the support they need to not just see their finish line, but most importantly… cross it.
What do you think? Whether you agree or disagree, tell us your thoughts below!
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